// THERAPY HEALTH STUDIO

WEB CONTENT

Mt Pleasant local Carrie Brouwer invested heart and soul into the creation of Therapy Health Studio: a self-care sanctuary for Vancouverites. She has spent countless hours developing the perfect refuge from busy city life, and clients are guaranteed to feel right at home the moment they walk in the door.

For her new website copy, I translated this warmth while maintaining the professionalism and expertise Carrie’s team bring to work each day. We also ran sponsored content in Vancouver’s Scout Magazine (view here).

“Nadia has an amazing talent with words. She really understands how to reflect the language of your brand with lovely personal touches that give your audience an authentic and enjoyable read. She’s the best!” – Carrie

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View full website: therapyhealthstudio.com

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// DIRECTIONS YOUTH SERVICES

EDITORIAL

Directions Youth Services support youth who are at-risk, street-involved or experiencing homelessness. Their trauma-informed, client-centred philosophy creates safety for youth to access a full spectrum of supports including primary care, detox programs, and mental health resources.

To show Directions’ innovative approach in action, I interviewed staff and wrote an article on harm reduction for BCACC’s Insights Magazine (delivered to all clinical counsellors in British Columbia).

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// FAMILY SERVICES OF GREATER VANCOUVER

WEB COPY

Family Services of Greater Vancouver (FSGV) is a non-profit offering life-saving trauma counselling and other support to the most vulnerable members of society, including those experiencing domestic violence, isolation, addiction, mental health challenges, or homelessness.

I led the redevelopment of FSGV’s website which included: improved navigation, clearer copy, and strong calls to action to connect prospective clients with services and drive donations. The end result was increased traffic to the website and a new sense of pride among staff about their work being represented in a modern and professional manner.

See website: fsgv.ca

EDITORIAL

To further raise FSGV’s profile, I wrote a number of editorials, including this article published in the BC Association of Clinical Counsellors (BCACC) Insights magazine.

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// SUSANNA STEWART EVENTS

WEB COPY

Stylish and sophisticated, Susanna Stewart knows how to throw a fabulous event. To pique interest and build trust with prospective clients, I was sure to highlight Susanna’s professionalism and impressive client track record throughout her web copy.

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Visit the website: susannastewart.com

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// CORI HOWARD

WEB COPY

Cori is on a mission to share her gift of storytelling with others. Through writing retreats and workshops, she empowers clients to pick up their pens and unleash their pent up creativity onto paper.

I helped Cori craft the words for her new website just in time to fill the spots for her next retreat.

“I was blown away by Nadia’s insight, ability to create compelling headlines and really get to the bones of what I wanted to say. She was able to use words to express the essence of who I am on a website – quite a feat. She’s magic!” – CORI

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View full website: corihoward.com 

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// GYMMET

ABOUT PAGE

For Canada’s hottest online lifestyle and athletic wear company, Gymmet, I wrote web content that would speak to the savvy, health-conscious woman who would never be caught – at the gym or at brunch – without a sensational outfit.

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// MY CHILD MAGAZINE

EDITORIAL

As The Australian Scholarship Group knows only too well: The cost of raising children really adds up! Parents often put off saving for their children’s education, but later feel they are chasing their tail to make ends meet.

To encourage parents to start saving early for their child’s education, I researched and wrote this editorial piece for a nationwide parenting publication.

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// DOGWOOD BREWING COMPANY

FACT SHEET

International award-winning brewmaster Claire Wilson needed marketing materials for Dogwood Brewing Company; Vancouver’s first organic brewery.

A quick call and a few questions later, I created a product list of the brewery’s four staple beers, plus a handy fact sheet outlining everything that makes Dogwood Brewery so special.

This project was a lot of fun, particularly as Dogwood Brewing Company’s commitment to creating an organic (and absolutely delicious) beer makes the brewery the first of its kind in Vancouver. Where possible, Claire and her team try to minimize environmental impact by supporting local growers, sustainable farming practices and using eco-friendly packaging. This approach is close to Claire’s heart, thus important to convey through her marketing materials.

It’s a win-win situation, because as word gets out about Dogwood Brewing Company, BC beer connoisseurs eager to quench their insatiable thirst and end their quest for a fine brew, will be patting themselves on the back for choosing a full-flavoured organic beer that cares for and respects the environment.

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// SIMPLY ROSE PHOTOGRAPHY

WEB COPY

Phenomenal wedding photographer Rose needed a couple of pages written for her beautifully rebranded website. We met over coffee and chatted about the type of clients she loves to work with the most. Using this crucial information I filled her new site with fresh words that would help prospective clients know they’ve found their true match.

“Working with Nadia was effortless and simple. her kind personality, quick response and talent for putting words together has taken my business to a new level. I even booked a client from my website bio alone!” – Rose

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// INFINITY EVENT DESIGN

WEB COPY

Infinity Event Design is a boutique event design studio and decor rental company in Vancouver. Having met Min in person, I had a good sense of her warm personality, passion for event design, and impeccable style.

I used this insight to develop her website content and help prospective clients connect instantly with Min and her philosophy.

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View full website: infinitydecor.ca

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